Charlie Fewell

CONTACT: Lizzie Manganiello, The Ictus Initiative, (617) 717-8294,

Fewell to Address State Aftermarket Association Executives

Auto industry consultant Charlie Fewell will warn execs to "Revolt and Reinvent or write the Autobituary of the Aftermarket"
LAS VEGAS, NV (October 14, 2008) - Automotive industry consultant Charlie Fewell will use his keynote address at the ASAAA (Alliance of State Automotive Aftermarket Associations) Annual Meeting at Planet Hollywood, Las Vegas on November 4 to warn executives of the need to save the aftermarket industry from meltdown.
Fewell, who also delivered the keynote address to the ASA (Automotive Services Association) in March 2008, hopes to persuade executives who represent all levels of distribution and repair that they need to apply best practice principles from the business world in the aftermarket industry or face even tougher times ahead.
"We need to take a long hard look at ourselves and realize it's time for change," says Fewell. "The aftermarket is not exempt from the dynamics of the world of business. Just like in any other industry, you do not survive with outmoded business models, lackluster customer service, and an unwillingness to adapt to a tougher marketplace. It just so happens that these problems are endemic in our industry."
Fewell believes the seeds of change have already been planted, "Many people I talk to in this business are desperate to turn things around. I believe that as an industry we need to roll up our sleeves, think like entrepreneurs, and reinvent ourselves."
The ASAAA Annual Meeting takes place at Planet Hollywood, Las Vegas, NV, on November 4 2008.
Charlie Fewell is a Memphis-based business consultant with over 30 years of experience in the automotive aftermarket industry, from General Motors to his own consultancy firm, which he founded in 2005. He has featured in business and trade publications including The Cooling Journal,, and Autoinc. He co-authored the 2005 book Transformational Leadership, and has developed the Fill 'er Up with Fewell series of aftermarket industry learning guides. Charlie is a consultant to companies of various sizes in the auto industry, banking, retail, and distribution. He has also delivered numerous keynote addresses at auto industry gatherings including the ASA (Automotive Services Association) National Convention in 2008. For more see

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